Social media means many things to many people.

The short videos shared here provide my POV and tips that reflect what I have experienced and learned over the past 7-10 years working to direct, manage and implement social programs for the clients, employers and brands I have supported.

I also blog about social via this site. So, check out the deeper details if you like. In the meantime, here are a few shorts that may be useful.

Social Snapshot
How a Team of One Grew Social Media for a Financial Brand

 

Spot-checking Social
Seven Tips to Help You Vet Your Approach

 

A Social Media Case Study
A Team of One. A Financial Brand.

 

When Trolls Attack

If you have been on the internet or social media for any amount of time, you have probably seen a troll — whether you realize it or not. No, I’m not talking about giants from Scandinavian folklore. I’m talking about people who attack you or your brand through social media. These eight tips can help you evaluate and decide how you’ll handle the negativity…